Our group is based in Athens, Greece. We are a Fashion oriented Group with presence in the market for the last 30 years, driven by energy, passion, adventure for new projects & optimism. The driving force for ICB is the need to join forces and create a dominant position in the Market. The founders and management of the group have an extensive and deep understanding of the Fashion industry by carrying luxury designers, junior jeans & sportswear collections as well as Fast Retail brands. In 2015 new shareholders had joint the business and a new legal entity was created under the name International Celebrity Brands S.A . Their participation is through a private company. The partners are involved through different companies all over the world in Real Estate, Fashion, Development of malls etc. ICB planning is long-term and specific. We selectively investigate cooperation with reliable companies and constantly explore the possibilities of expanding our collections with brand names of high standards, which are not similar to each other. It is our company’s firm belief and strategy that our collections should complement and not rival each other. Our goal is the well planned promotion of each individual brand we represent in the best possible way.